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Are you a tourism or lifestyle
business executive seeking
world-class media relations
advice and help?

You've found the right spot.

Meet accomplished media relations experts Laura Serena and Heather Kirk. Get the media and public recognition your business and its people deserve by working with Immedia. Whether it's attracting local, national or international media coverage to build branding, sales or journalist relationships -- you can count on us for impressive results.
Reporters and Editors Will Love You For Working With Us!
Are travel editors and tourism reporters politely listening to your spiel, then turning you down? How can you get their attention and interest in your story? Want to give top-tier travel journalists exactly what they need to make their working lives easier and expand your press play?

We've worked with the most productive and influential journalists in travel, fashion, lifestyle, adventure and health worldwide. From The Globe and Mail, The Wall Street Journal, National Georgraphic Traveler, CNN, The New York Times, USA Today, MSNBC, Conde Nast Traveler, and more.

Contact us for information about our services:

Press Play PR Package
Full-service, easy to execute PR campaigns deliver compelling messages to the right journalists, industry leaders, and consumers. Interested in a long-term relationship with Immedia? Read More

Media Relations Makeover
End-to-end overhauls of media relations systems, materials, databases and communications approaches. Read More

Message Massage
Full-day workshops help you identify key company, product and service messages. Read More

Media Tours
Immedia has led more than 11 media trips in the past year alone. Read More

Launch Events
Special media events that deliver immediate results. Read More

Writing and Editing
Compelling story angles and pitch letters, timelines, presentations, press packs, releases, bylined articles, backgrounders, customer success stories, fact forms and online press centres. Read More

E-Releases
HTML designed news releases in html sent to your lists and ours with detailed tracking. Read More

Fast Pitches for Heavy Hitters
An affordable solution for those who just want to get the word out fast. Read More

Consult with Heather or Laura if you need to brainstorm story angles, strategize or practice your own pitching. Or we can do it for you!

Why wait?

Contact Heather or Laura today.

Client News:

Matthew Opferkuch Named General Manager
of Brentwood Bay Lodge
& Spa


[ Victoria, British Columbia ] Brentwood Bay Lodge & Spa
is pleased to announce the appointment of Matthew Opferkuch to general manager of the new luxury oceanfront resort on Vancouver Island.

Opferkuch's hospitality management experience spans more than ten years in Canada. He has held food and beverage positions in Toronto at the King Edward Hotel and with Liverton Hotels International at the Metropolitan Hotel. Prior to joining Brentwood Bay Lodge & Spa, Opferkuch served as Executive Assistant Manager of the Metropolitan Hotel in Vancouver.



"Matthew's understanding of food and beverage gives him an added edge which will elevate this property even further," said Dan Behune, president of Brentwood Bay Lodge & Spa. "His past experience in Toronto and Vancouver and a proven
track record of successful management makes him an ideal addition to the team
at Brentwood Bay Lodge
& Spa."

Opferkuch was born in Mombasa, Kenya and grew
up in Germany. As a young student, he spent his
summers working in vineyards and developed a passion for wine. He moved to Toronto to study Economics at the University of Guelph. He has
a Sommelier diploma from George Brown College & The Sommelier Guild of Canada.

"I am thrilled to have been chosen to work with the highly experienced and passionate team at Brentwood Bay Lodge & Spa," says Opferkuch.

"These professionals perform with an unflagging commitment to excellence in their craft and show a true care for the people they serve."

Brentwood Bay Lodge & Spa,
a member of the prestigious Small Luxury Hotels of the World, features 33 OceanSuites, fine dining at
the Arbutus Grille & Wine Bar, casual dining at the Marine Pub, Fine Art Gallery, Spa
and outdoor heated pool and hot tub, executive conference facilities and Marina & Eco-adventure Center with
Canada's only PADI (Professional Association
of Diving Instructors) Dive Resort.

For more information call 1-888-544-2079.